Employing Instagram for live broadcasts has become more and more popular among users who want to interact with their viewers in real time. Instagram Live offers a functionality
that allows individuals to broadcast real-time footage that can be viewed by their own audience in the moment. Many influencers, brands, and public figures have embraced IG's real-time feature to connect with their own supporters on a more personal level. Consider using Instagram Live for sharing exclusive material and building a deeper bond amongst your followers.